“Write a blog” he says, “it’s easy”.

Well, okay cyber-readers, here’s my first attempt.

SWITCHING GEARS

Staring down your 40th birthday makes you want to jump off a bridge or make some drastic changes in your life. Well, its affecting me like that. And obviously, I’ve opted for the “drastic change” or I wouldn’t be blogging.

Egads, what have I done?

I’ve left my secure, comfy job and joined WEBIDIOTZ. An idiotz-type maneuver? I think not. From a gal who knew 10% of her cell phone’s potential to selling websites, the transition has been anything but easy. I’m learning every day and can’t thank Neil Patel (Founder of Webidiotz) enough for his guidance, patience and most of all – his contagious enthusiasm.

It is so easy to sell something that you believe in. And the more I learn about the digital marketing age, the more I think - Wahoo! We are on to something here.

VERNON WOMEN IN BUSINESS (VWIB)

Wanting to network and get the WEBIDIOTZ name circulating, I volunteered to make a 3 minute presentation at the VWIB Christmas Luncheon. And were they serious about 3 minutes. They had an egg timer from ToastMasters which was total overkill. I barely know 3 minutes of information. However, the timing of my presentation couldn’t have been better orchestrated.

That day, the feature presenter was, Dr. Annamma Joy, Professor of the Department of Marketing for the University of British Columbia. Dr. Joy’s research interests include: culture, consumption, and marketing – among other things. She has lots of letters behind her name – I think that means she’s pretty smart. She has been published in numerous journals and magazines and is the author of “Ethnicity in Canada”.

Dr. Joy spoke of consumer culture, the Internet, and luxury brands. What stood out was her view on corporate identity – having a corporate identity that was “rebellious” has far more impact. She also confirmed my earlier suspicions……..and that is: In order to remain relevant in the modern consumer world and relate to the younger generation – you must be online.

DIGITAL TRIVIA

In my pursuit of computer knowledge, I have found out some interesting tidbits for you cyber fans. We are living in exponential times. It is estimated that Google, in 1 month, has 31 billion searches. This number in 2006, was 2.7 billion. Crazy! If “My Space” were a country, it would be 5th largest in the world with 200 million + users. (Source: Karl Fisch)

Despite this “economic recession” that we are in – Hewlett Packard reported a 10% increase in the sale of personal computers! (Source: The National Post, November 24, 2008)

Lastly, in case you are wondering (because I was kinda curious)– the Top 5 Most Trafficked Websites are……….

1) Google
2) Yahoo
3) MSN Windows
4) Microsoft
5) AOL Media Network

(Source: Forbes.com)


GOODBYE PRINT MEDIA – YOU ARE SOOOOOOOO 2001

Did you know?

Stunning Corporate America and all us other peeps, the Tribune Company – the biggest print media company in the United States, owners of the Los Angeles Times and the Chicago Tribune newspapers, filed for bankruptcy due to loss of revenues to ON-LINE advertising. See the full story click here

And, despite the economic recession – the Internet is growing 15 – 20% every year!

YEAH, BUT WHAT DOES ALL THIS MEAN?

Your business must have a website. And guess what? You are at the right place to buy one!

Thank you for your time in reading my first EVA blog.
Out.
For now……..

Wendy